Strategic Analysis
Strategic Analysis is the systematic evaluation of an organisation's external environment and internal capabilities in order to understand its current competitive position. It provides the evidence required for informed strategic decision-making by identifying opportunities, threats, strengths, weaknesses and the key factors likely to influence future performance. Strategic analysis forms the essential foundation upon which strategic forecasting, scenario planning and business strategy are developed.
Strategic Analysis
Strategic Forecasting
Scenario Planning
Strategic Planning
Strategy Execution
Operational Excellence
Focus on:
Balanced Scorecard
Business Process Re-engineering
Lean Management
Navigator undertakes strategic analysis across a wide range of industries, combining quantitative research with management interviews and qualitative assessment to develop a comprehensive understanding of each client's operating environment.
Our work examines both external influences, such as markets, customers, competitors, regulation, technology, suppliers and broader economic trends, as well as internal factors such as organisational capabilities, operations, financial performance, human resources, innovation, governance and competitive advantages.
Our objective is to describe the current position of a business, while also to identify the critical drivers of long-term success, the constraints limiting growth, and the strategic options available to management. Depending on the assignment, our analysis may include market research, benchmarking, stakeholder interviews, operational reviews, financial analysis and organisational assessments.
Navigator applies a range of internationally recognised strategic frameworks, selecting those most appropriate to each assignment. These include:
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SWOT Analysis (Strengths, Weaknesses, Opportunities and Threats)
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PESTLE Analysis (Political, Economic, Social, Technological, Legal and Environmental factors)
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Porter's Five Forces Analysis
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Porter's Value Chain Analysis
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Competitive Benchmarking
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Customer and Market Segmentation Analysis
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Root Cause Analysis
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Stakeholder Analysis
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Business Model Analysis
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Supply Chain Analysis
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Risk Assessment
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Organisational Capability Assessment
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Financial Ratio and Performance Analysis
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Economic Value Added (EVA) Analysis
Rather than applying standard methodologies mechanically, Navigator integrates multiple analytical approaches to develop a holistic understanding of each organisation and its strategic environment. The resulting analysis provides a robust evidence base for subsequent strategic forecasting, scenario planning, business strategy development and business planning.