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Project Experience: Marketing & Sales

Fikardos Winery Cyprus
Sectoral Survey of the German Wine Market Germany, Cyprus February - April 2013

Under contract to the Cyprus Chamber of Commerce and Industry, Navigator completed a sectoral survey of the German wine market. The project included a comprehensive market assessment identifying opportunities and challenges for Cypriot wine producers to increase their exports to Germany.

Central Welcome Event at the Cyprus Chamber of Commerce and Industry in Nicosia, Cyprus
Cyprus Speciality Food & Wine Buyers Mission Cyprus, Sweden, Denmark, Norway, Finland, Russia June - October 2012

Navigator Consulting Group was selected by international tender by the Cyprus Chamber of Commerce & Industry (CCCI) to organise a speciality food and drink buyer’s mission from Denmark, Sweden, Norway, Finland, Russia and Ukraine.

Marketing Development Programme Ukraine, France September 2004 - April 2007

In October 2005, Navigator was commissioned by the Ukrainian market in corrugated packaging to implement a Marketing Development Programme (MDP). MDP  focused on the strengthening of the Marketing and Sales Department strategic management, business processes and staff competencies.

Marketing Monitoring, Brewery Sector Ukraine October 1999 - September 2003

NAVIGATOR monitored the implementation of a $ 60 million business plan, which included the disbursement of a $ 40 million loan provided by an International Financial Institution to Ukraine’s largest brewery.

CRM Development: Food Processing & Distribution Cyprus February - May 2006

NAVIGATOR implemented a comprehensive CRM analysis of a leading Cypriot food processing and distribution firm. The objective was to determine which clients were truly profitable, and how to structure sales and distribution activities and processes as a result.