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Project Experience: Marketing & Sales

Marketing Development Programme
Ukraine, France
September 2004 - April 2007

In October 2005, Navigator was commissioned by the Ukrainian market in corrugated packaging to implement a Marketing Development Programme (MDP). MDP focused on the strengthening of the Marketing and Sales Department strategic management, business processes and staff competencies.

Marketing Monitoring, Brewery Sector
Ukraine
October 1999 - September 2003

NAVIGATOR monitored the implementation of a $ 60 million business plan, which included the disbursement of a $ 40 million loan provided by an International Financial Institution to Ukraine’s largest brewery.

CRM Development: Food Processing & Distribution
Cyprus
February - May 2006

NAVIGATOR implemented a comprehensive CRM analysis of a leading Cypriot food processing and distribution firm. The objective was to determine which clients were truly profitable, and how to structure sales and distribution activities and processes as a result.