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Technical Content Marketing for Lead Generation & Conversion 10/2023
Tue 03 Oct
|Cyprus Chamber of Commerce & Industry
Rank highly in Google and convert passive website viewers to customers using technical content marketing.
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Time & Location
03 Oct 2023, 08:30 – 04 Oct 2023, 17:30
Cyprus Chamber of Commerce & Industry, Georgiou Griva Digeni 38, Nicosia, Cyprus
About the event
Content Marketing is defined as:
"... a strategic marketing approach focused on creating and distributing valuable, relevant, and consistent content to attract and retain a clearly defined audience — and, ultimately, to drive profitable customer action." (Content Marketing Institute)
Examples of content marketing include creation and distribution of:
News items and articles
White papers and reports
Consumer and vendor surveys
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