Tourism & Travel Performance Improvement

Performance Improvement
Due Diligence

Investment Support
Destination Marketing 
Digital Marketing 
Training & Development

The tourism and travel sector is evolving constantly, driven by ​factors including: 

  • New travel product and destination development;

  • Digital marketing and the role of tourism influencers, online travel agencies and others;

  • New hotel and resort investments and renovations; 

  • Generational changes in the tourism sector, in particular in hotels; 

  • New airlines and routes, particularly by low cost airlines; 

  • Geopolitical risk, including terrorism, currency movements, COVID and more. 

The prevalent trend is that of competition, and competitiveness: tourism investors and operators must invest each year to manage and improve their competitive standing. A specific type of investment should also focus on the cyclical downturns and volatile that are a defining aspect of tourism. 

 

We support investors and operators in the tourism and travel sector investment in performance improvement. 

 

Our tourism & travel consultancy services include:

 

  • Tourism Strategic Performance Audit. This including positioning, customers, occupancy, finance and yield analysis, pricing, staff productivity, innovation and digital capabilities. This audit can be implemented rapidly and partially remotely, although a site visit is considered essential. The audit is customised depending on the tourism product: resort or city hotel; airline; cruise line; restaurant; travel agency; amusement park, etc. The results of the audit provide a baseline performance analysis on which strategic improvements can be discussed.
     

  • Tourism Strategy Definition. We support our clients in developing a multi-year tourism product strategies that includes clear operating and financial improvements and guidelines. This is based on decision-tree analysis and dynamic modelling. Key elements of the strategy include positioning, quality, product development, service innovation, yield analysis, profitability, ADR/occupancy/RevPAR/other metrics, and more. Each element of the strategy is captured by a dynamic model that provides KPI reporting such as ADR, occupancy, EBITDA, profit, valuation and other metrics. 
     

  • Tourism Product & Services Development & Innovation: We work with investors to develop coherent and value-adding tourism product development, positioning / repositioning, and service innovation. Our work is defined by digital innovation and trends as well as competitor development. 
     

  • Tourism Operations Performance Improvement: We develop metrics and management systems to improve performance. This ranges across all key business processes and departments of a hotel, cruise ship, travel agency or other tourism operations. It includes staff training and development; staff productivity; customer satisfaction; financial operations; rankings and evaluations; digital marketing and more. 

Please view an example of our experience below, and contact us for further information and a discussion of your tourism and travel consulting requirements. 

 

Evia Island Hotel
Evia Island Hotel

Strategic Repositioning and Business Model Development

Performance Improvement
Performance Improvement

Strategic analysis and repositioning of hotels; yield analysis; financial optimisation; product development and repositioning.

Due Diligence
Due Diligence

Due Diligence and Investment Brokerage of Hotels and Resorts

Hotel Investment
Hotel Investment

Brokerage and investment promotion for hotel sales, on the buy side or sell side.

Destination Marketing
Destination Marketing

Destination Marketing, Public Relations and Digital Marketing for Destinations

Digital Marketing
Digital Marketing

Digital marketing services for hotels, resorts, travel agents, destinations and other tourism actors.

Cyprus Online CEM in Tourism Training Programme

Cyprus Chamber of Commerce & Industry, 2017

Greece Sithonia Hotel Sale: Investment Advisory

Navigator Consulting Group, 2016

Greece Evia Hotel Sale: Advisory and Investment Promotion

Navigator Consulting Group, 2016

Cyprus Tactical Tourism Marketing Training

Cyprus Chamber of Commerce & Industry, 2015

Cyprus Tourism Online Marketing Training

Cyprus Chamber of Commerce & Industry, 2015

Cyprus Tourism Online Marketing Solutions

Cyprus Chamber of Commerce & Industry, 2013

Greece Santorini NM Hotel Resort Sale

Client Confidential, 2013

Greece Epidavros Hotel Feasibility Study

Client Confidential, 2011

Greece: Porto Syros Integrated Resort Feasibility Study

Client Confidential, 2010-2011

Cyprus Tourism Effective Web Design and Online Marketing

Cyprus Chamber of Commerce & Industry, 2010

Russia: Tourism Training College Strategic Review

International Tourism Academy, 2003

Cyprus Institutional Strategy Development

Association of Cyprus Travel Agents, 2001

Leonardo da Vinci: Cultural Heritage Tourism Network (CHTN)

Consortium, 1998