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InterCom project completes second International Business Cluster Training Course

Poznan, Poland: 17 April 2015

 

 

The second international training course for business clusters from Poland and Lithuania was completed by the InterCom project. The training took place in Poznan, Poland, on 16-17 April 2015.

Business clusters remain at the forefront of European Union and national policies. The European Commission (2008) describes clusters as: “a group of firms, related economic actors, and in­stitutions that are located near each other and have reached a sufficient scale to develop specialised expertise, services, resources, suppliers and skills.”

Since January 2014, the InterCom project has been working with a group of business clusters in Poland and Lithuania to improve their commercialisation, internationalisation and online marketing skills. This project takes place at a time when many business clusters in Europe are struggling to gain economies of scale and support their members through export-led growth and internationalisation.

The Second Cluster Training session was dedicated to four subjects: Internationalisation; Budgeting and Finance; International Project Management; and Communications Skills.

The training was delivered by Philip Ammerman of Navigator Consulting Partners (UK), Maciej Pietrzykowski of the Foundation Partners for Local Government (Poland) and Sarunas Pundzius of the Lithuanian Human Capital Research Foundation.

The training was attended by seven Polish clusters

and four Lithuanian clusters:

These training courses are being converted into an online Learning Management Platform, and will be available for wider use from September 2015 onwards.

For further information, please contact us.

 

 

Training Agenda

The summary training agenda is:

 

Thursday, 16 April 2015

 

09:00 - 12:00

Internationalisation of Business Clusters

Trainer: Philip Ammerman

  • Determining business cluster internationalisation strategy
  • Legal forms of international cooperation
  • Selecting target markets and counterparties
  • Scheduling activities
  • Gaining resources and cluster member commitment
  • Measuring return on investment

 

12:00 – 13:00  Lunch Break

 

13:00 – 16:00

Financial Management for Business Clusters

Trainer: Philip Ammerman

  • Determining Cluster Financial Strategy
  • Developing an Annual Budget for Business Clusters
  • Activities-Based Budgeting
  • Calculating Break-Even per Strategic Initiative
  • Calculating Break-Even Contribution per Cluster Member
  • Accessing External Financial Resources
  • Measuring Return on Investment

 

16:00 – 17:00

Discussion and Closing

 

Friday, 17 April 2015

 

09:00 - 12:00

International Project Management

Trainer: Maciej Pietrzykowski

 

  • Principles of International Project Management
  • Partner Selection and Contracting
  • Project Planning
  • Planning Tools, Scheduling and Milestones
  • Project Budgeting
  • Risk Management
  • Measuring Return on Investment

 

12:00 – 13:00  Lunch Break

 

13:00 – 16:00

Communication Skills for Business Cluster Managers

Trainer: Sarunas Pundzius

  • Communicating in an International Environment
  • Email Writing Techniques
  • Letter Writing Techniques
  • Presentation Techniques
  • Verbal Presentation Techniques

 

16:00 – 17:00

Discussion and Closing

 

For further information, please contact: Philip Ammerman

Navigator Consulting Partners

 

 

 

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